5 Easy Ways To Optimize Your Recruitment Practices For Better Candidates
Recruiting can be hard. You want the best candidates and you want them fast, but you spend time on wasted interviews while you could be working on your other duties. This doesn’t have to be your recruitment experience. Optimize your recruitment practices to find better candidates and shorten the process of finding the perfect hire!
Stop Thinking About Your Needs
Don’t be selfish! Stop thinking only about your needs and focus on what the candidates want. According to the Glassdoor U.S. Site Survey, job seekers want employers to provide certain information, and their top five requests include:
- Details on compensation packages
- Details on benefits packages
- Basic company information
- Details on what makes the company an attractive place to work
- The company mission, vision, and values
The information that candidates want to know is not only about the position and what you need, but why they should work there and what perks and benefits are available for them. Therefore, don’t be afraid to show off your company! Let the candidates know what you have to give and why they would love working there. This will gain the attention of more applicants and help you find those that are the best fit for the position and company.
When posting a job opening, utilize your Search Engine Optimization options. SEO allows you to use keywords in your job post to match with what job seekers search, so your job posting will be at the top of the search results. This is an easy tool to get your job post noticed more frequently and gain better candidates.
In addition, know your audience and what the job seekers are searching for. If you know what they’re looking for and where they’re looking, using the best SEO practices will increase your pipeline of applicants. This allows you to select the best from a broader pool, and having options is always ideal when it comes to hiring.
Stop Waiting to Start Recruitment
Don’t wait until you’re desperate to start recruiting. The sooner the better!
Recruiting can be intimidating, but it doesn’t have to be. The longer you wait to start the process, the more time is wasted. You could be paying more attention to your other tasks and saving your employees from working overtime. Likewise, starting your search early will allow you to take your time for interviews and to hire the right candidate. Plus, you can mitigate the challenges of limited candidate pools, or lengthy notice periods for specialist roles.
Expand Your Outreach
Expand your outreach and take advantage of the platforms candidates use. According to Glassdoor, 79% of job seekers use social media in their job search. These platforms include LinkedIn, Facebook, Twitter, and others. Provide relevant information on the platforms job seekers already use, and there’s a greater chance of gaining more applicants. It doesn’t stop with just a profile. These platforms allow you to engage and interact with followers, and engagement is vital to establishing your company and employment brand.
Job boards are used to post your available positions, but taking the time to update your company profile is essential for building your employment brand. Glassdoor and Indeed provide claimed profile options that allow you to post updates and respond to reviews. Job seekers will notice how engaged and active you are on your profile, which they will relate to what work life would be like in your organization.
Use the Network You Already Have
When formulating a strategy to expand and build your brand, don’t forget to utilize the network you already have. Implement campaigns to current employees. Not only does it give them a voice, but authenticity is essential to help build your brand. Employees can participate by leaving reviews on job boards and posting about the company on social media. Leveraging your network is a great start to building a brand. You can gain reliable job board reviews with higher ratings, plus gain more social media followers. Also, share your brand and the company’s mission, culture and values. As a result, job seekers will want to know more about your company and apply.
In conclusion, dedicating time and energy to optimize your recruitment practices will help you find the better candidates, and improve your retention over time. It might sound complicated or time-consuming, but it doesn’t have to be. Enlist the expert team at TalentCare to get you on the right path and build your employment brand to find the perfect candidates for you.
If you’re ready to customize your recruiting process, contact the TalentCare team today at 888-785-0502 to get started.